We at Mira Showers pride ourselves on designing exciting and innovative products to ensure that we are delivering the best to our customers and this has had no exceptions. Earlier this year we launched our latest accessory, the Mira Switch, set to mix up any beauty regime.
The Mira Switch Showerhead has been awarded a dermatological accreditation from the Skin Health Alliance and is the ideal solution for those with sensitive skin. To find out all there is to know, we sat down with the Mira Switch Product Manager, Suzannah Hallam:
- Please could you tell us a bit more on the designing of the Mira Switch?
The Mira Switch showerhead has been designed to deliver a delightfully intuitive user experience which enhances the everyday enjoyment of showering. We’ve ergonomically designed the Mira Switch showerhead for improved water coverage and comfortable handling. A seamlessly integrated button enables easy switching between spray modes and prevents discomfort or damage to the fingers and nails. At the heart of the Mira Switch is a range of spray experiences that are optimised for soaking, cleaning and rinsing; amongst these is an innovative new comfort spray delivered from the central port to provide a soft pressure pattern, independently accredited by the Skin Health Alliance.
- Can you tell us more about Mira Showers partnership with the Skin Health Alliance?
Through our market research we found that many users wanted a softer and lighter shower spray that is also suitable for users with sensitive or compromised skin. We developed our new ‘Soothe’ spray mode and approached the Skin Health Alliance for their help to test and validate this on the Mira Switch showerhead.
- How was the Mira Switch tested to ensure its dermatological benefits?
We have an on-site ‘consumer experience lab’, which is a typical domestic bathroom with more showers, in which 100 people tested the Mira Switch showerhead and fed back results. Our partnership with the Skin Health Alliance meant that we worked with them to create a questionnaire to ensure we could draw tangible results on the efficiency of the shower spray. Through this user testing we found that the ‘Soothe’ spray is twice as gentle as the ‘Saturate’ rain spray, and eight out of ten people would recommend the spray to users with sensitive skin. Based on this evidence, the Skin Health Alliance were happy to award the Mira Switch showerhead with the official dermatological accreditation.
- What other spray experiences does the Mira Switch showerhead have?
In addition to the ‘Soothe’ soft spray for sensitive skin, the Switch button technology allows the user to select between all four spray experiences which include:
- ‘Saturate’: a fully drenching rain type spray
- ‘Stimulate’: a concentrated, energising spray effective at rinsing shampoo from long hair
- ‘Soak’: a fine soaking water spray with thick streams of massaging water
- How did you ensure that the Mira Switch would win the Red Dot Award?
The Mira Switch features a delightful soft touch spray face, and the seamlessly integrated button makes the shower as easy to understand and operate as possible. Featuring a beautifully fluid design that combines elegant surfacing with tactile touch points shows that this is a product that has been designed to exceed expectations in performance, look and feel. The form of this showerhead has been carefully considered for water delivery and handling, elegantly bringing together a larger head for better coverage with handle proportions that are comfortable to hold when performing tasks in the shower such as hair washing or body rinsing.
- Can the Mira Switch work with any shower?
Yes! The Mira Switch will work with any mixer, electric or digital shower. This showerhead is an excellent way to upgrade a bathroom without the hassle and expense of fitting a complete new shower. We have had great feedback from customers who have told us the increase in water coverage from the large spray face makes a big difference to their day to day shower.
- Do consumers need to hire a plumber to install the Mira Switch?
No, it’s very easy for homeowners to fit the showerhead themselves. The thread is universal, meaning you can just unscrew an old showerhead from an existing hose and replace with the Mira Switch showerhead.
- Where can I purchase a Mira Switch?
The Mira Switch is available to purchase now from the Mira Showers website. It is also available from a number of plumber’s merchants and retail outlets which can be found on the stockist locator.